One classic cake,
nine ways to eat it.

Korea's classic walnut cake, rebuilt as a café format:
brand experience, concept and menu.

  • An IP universe.Ang-i across goods, packaging, emoticons
  • Local ingredients.Ganghwa mugwort · Goheung yuzu · Ongjin sweet potato
  • Built to travel.one standardized system, signed in the Philippines and open in Ho Chi Minh City
The café storefront. Ang-i on the sign
A world of its own

A rest-stop snack,
rebuilt as a dessert

A plain walnut cake competes on price alone. Ours competes on the range of flavors, the packaging and the shop it is sold in.
The classic stays underneath — everything around it is new.

People photograph the box before they open it, so the box has to be worth photographing

Read the story
43
Stores open in Korea
2
Overseas markets
(1 open, 1 signed)
9
Signature flavors
3min
Per fresh bake

An original brand universe, built on IP

Anghodu is centered on Ang-i, our own character, which runs across goods, packaging and emoticons. Warm interiors and the character on every wrapper are why customers photograph the box and bring someone else next time.

Where the cake itself came from is a longer story. Read about the walnut, the town and the 1931 photograph →

Signature flavors from Korean regions

We keep developing limited flavors that carry local stories, made with regional Korean ingredients such as Ganghwa mugwort, Goheung yuzu and Ongjin sweet potato among them.

From dessert to drinks

Beyond walnut cakes, the lineup spans bungeoppang, Ang-ice cream, Ang-pop and around ten drinks. It is a dessert café with a menu that turns over every season.

Built to travel

  • Baked fresh in-store. About 3 minutes per bake, served straight from the mold.
  • HACCP-certified production. Fillings kept at −18°C, the same taste at every store.
  • Nationwide overnight logistics. Dawn delivery even to Jeju.
  • A K-dessert format for the world. Standardized system and IP: a master franchise signed in the Philippines, two stores open in Ho Chi Minh City, and partner talks under way in Japan.
NINE FLAVORS·ANG-I·BAKED IN 3:00·KOREA → WORLD